Doug Wilder - Founder, Wine Reviewer
As a native of Northern California who regularly took trips to the vineyards of Napa and Sonoma during the 1960’s with my parents for Sunday drives, visiting the wineries introduced me to the sights and smells that helped fuel my passion for wines to this day. I always had an inquisitive nose for aromas and many years later realized that all of the training I had subjected it to prepared me pretty well for a career in wine. After starting in the business in 1990 I began writing about what I found in wine for the benefit of my clients. Over the last ten years I worked with two of the most influential domestic wine companies in the country based in the middle of Napa Valley where I continued to evolve the discipline of tasting, writing and reviewing.
The purely domestic wine blog is a unique source of consumer information as it is the only independently written blog dedicated to reviewing domestic wines produced in California, Oregon and Washington. The focus on emerging, cutting-edge producers who likely have not hit the mainstream press yet, brought to you from the local perspective. Thank you for taking the time to read it regularly.
Lulu Roberts - Executive Coordinator, Writer/SF
Lulu joined the purely domestic wine blog in Spring 2009 shortly after arriving from London. Her enthusiasm for all things food and wine oriented and the fact that she lives in San Francisco led me to appoint her in November 2009 as my official eyes, ears and ‘pen’ for essentially all urban activities related to this website.
Thursday, June 25, 2009 at 15:16 Calistoga, Lave Vine, Zacherle, small production 
dougwilder - the purely domestic wine blog is written by Napa Valley-based wine expert, Doug Wilder, the widely regarded specialist in domestic wines since 1990. From 2005 through Fall 2008, he conceived and directed the acquisitions for the renowned boutique domestic wine program at Vinfolio, Inc. where he authored over 200 issues of reviews containing his discoveries, many making their first appearances in the market. From 1999 through 2004, he was responsible for bringing scores of emerging domestic producers to prominence while Wine Buyer and Senior Wine Specialist at St. Helena’s Dean & Deluca Wine Hall. He began his career in wine at Cannery Wine Cellar in San Francisco, a landmark location where he learned about the domestic wine market inside out, developed his palate, created his first wine notes and began reviewing wines using a numerical scoring system.
This single-topic wine blog made its first appearance in October 2008 and aims to achieve the following:
